Our special series of “loving your wedding vendors” continues: Today we are going to talk about your wedding florist.
If you have every tried to do your own DIY flower arrangement, you will know why you should love your wedding florist. It’s more than just having a green thumb, they have to be creative and have serious skills to create dazzling floral works of art! Let’s face it; it’s more than collecting a bunch of flowers, putting floral tape around it and a ribbon!
Reasons why you should love your wedding florist?
- They’ll let you know what flowers are in season so you can save a buck.
- They can take a $450 bridal bouquet picture that you ripped out of In Style Weddings and recreate it without the impact on your pocketbook.
- They make it their business to know a zillion kinds of flowers; all filed and stored in their heads!
- Florists are like MacGyver with interesting and creative ways to create an awesome visual!
- Great florists are willing to: make a prototype before the wedding, make minor adjustments to your bouquet and will throw in an extra boutonnière or corsage (for breakage or oops-you-forgot someone important).
- While this is a creative job it is also incredibly physically demanding. They have to stand for hours in a chilly warehouse so you can have your dream wedding.
- They work under tense deadlines and tremendous pressure to cater to emotional clients.
- Snow, rain, humidity, oppressive heat or cold…they work hard to setup/tear down your décor whether it is inside or outside!
Behind the scenes: I have so many behind the scenes stories regarding florists…that this could be a long post. So instead I’ve decided to tell you a story about how this whole “love your wedding series” was born. During my trip to Atlanta earlier this year, I went early with Sally (a florist whom I hire frequently for our client’s floral needs) to work with a floral/event designer friend of hers. We worked actual production for two large weddings that where in the 5 to 6-figure dollar range for décor. Definitely Big City stuff! On Friday, we worked production in a cold, large warehouse to create the centerpieces. Can I just tell you that I would personally want to manage 10 crazy, emotional brides than work in a warehouse? But that’s just me.
Look at the money flowers in this warehouse!
On Saturday we showed up at the gorgeous downtown Hilton to assist with installation for a large Indian wedding reception. This was actually their second wedding reception, to honor the groom’s family in Atlanta. The bride loved red roses and there were at least 45 centerpieces with about 50-75 roses in each one (there were two sizes). When her New York wedding planner saw the rose centerpieces we had made the previous day, he simply shook his head and said, “No! The bride is not going to like them…she wants the roses tighter together with minimal spacing or greenery”. Oooookay…no problem.
These were the centerpieces before we did the redesign.
AFTER the redesign, nice and compact.
So in the outside veranda at this beautiful and expensive hotel we laid down plastic sheets and reworked the design in every single centerpiece. I pulled out and cut over 2,500 roses while Sally would create arrangements. It took us four continuous hours with one break. We were very methodical at first but towards the end we had to really push ourselves so we could clean up before guests showed up! Literally we were rolling the carts out to the service elevator while guests were starting to come up the stairs. Whew.
Those suckers were heavy!
Pretty room! and the centerpieces did look better the way the bride wanted them.
The bride and groom never knew how hard we worked. And for the record; I no longer like red roses. For the florists that deliver exceptional service and let their brides see their wedding bouquet and floral arrangement before the wedding, like we do, for that … you should love them! Question: what do florists get on Valentine’s Day? teehee.
photos: planning…forever events
Tomorrow: love your wedding videographer